Proposal · Financial Structure — Growthsquare × PPR
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PAGE 5 · FINANCIAL STRUCTURE

What it costs. What it returns.

The full project investment, how it is structured, and the point at which it pays for itself. No surprises.

Investment · PPR Platform — one project, two steps fixed fee
PROJECT TOTAL · USD $27,740 $11,000 Step 1 + $16,740 Step 2 — two funded steps, one project
Step 1 · Tracker $11,000
50% upfront · 50% at launch
Step 2 · Connect & Report $16,740
50% at kickoff · 50% at launch
Roadmap (multi-org, developer dashboards): scoped when reached — not in this price
01 · INVESTMENT — TWO STEPS

What is included.

STEP 1 · HPA TRACKER 2–4 weeks
$11,000
$9,000 build + $2,000 platform & consumption credit
Production database — PostgreSQL schema with per-group privacy (RLS), designed for CRM linkage and multi-tenant from day 1.
Agent check-in / check-out — structured inputs (manager-configurable HPAs, tasks, to-dos, reusable deal list), one of each per day, immutable audit trail.
Manager dashboard — daily overview, per-group summaries, side-by-side plan-vs-actual comparison, and full activity feed.
Self-serve settings — managers maintain groups, agents, and dropdown option lists without a developer.
Mobile-first deployment — live on your own URL with HTTPS, accessible from any phone or desktop.
Launch, team training, and a 60-day post-launch correction window.
Upfront50% · $5,500
At launch50% · $5,500
STEP 2 · CONNECT & REPORT 4–8 weeks
$16,740
$14,000 build + $2,740 platform & AI consumption credit
Bi-directional GoHighLevel sync — confirmed notes and deal updates land on the right contact by ID.
GoHighLevel lead, pipeline, and source data pulled into the platform database — one set of numbers, not two.
AI-assisted contact matching with human confirmation before anything is written to the CRM.
In-app mobile voice-note updates — record, read the transcript, confirm, synced to GoHighLevel.
Live reporting dashboard — agent performance, human response times, conversion funnel, and lead source.
PDF and Excel exports — developer-ready reports pulled in seconds, not hand-built on a Friday.
Missed-submission reminders — automatic nudges when a check-in or check-out is skipped.
Deal pipeline view and HPA completion analytics — trends by agent, group, and period.
At Step 2 kickoff50% · $8,370
At launch50% · $8,370
PROJECT TOTAL — $27,740 · ACCEPTANCE GATE

One project, two funded steps. Step 2 is invoiced only after you accept Step 1 — you see the tracker working with your own team before the second step is committed.

RUNNING COSTS — PASS-THROUGH

Near-zero to start: Supabase plus Vercel or Cloudflare free tiers cover the tracker (~$0–25/mo beyond). AI usage — voice transcription, contact matching, report generation — runs ~$30–100/mo at your team's volume. Everything on your own accounts, billed at cost. The $2,000 and $2,740 step credits buffer both. No markup, no recurring fee.

02 · WHY NOT AN OFF-THE-SHELF TOOL?

Three options. One built for your workflow.

CRITERION
Status quoWhatsApp reporting
Generic SaaSstandup bots / CRM tasks
PPR Platformpurpose-built
Cost to start
$0
$14–$100 /seat/mo
$27,740 project$11,000 to start
Plan-vs-actual comparison
✗ Manual, by hand
✗ Not offered
✓ Built-in, side-by-side
Per-team privacy
✗ Everyone sees all
~ Limited
✓ Per-group, enforced
History & audit trail
✗ Disappears
~ Vendor-held
✓ Immutable, yours
Path to CRM (GoHighLevel)
✗ Notes lost
✗ Locked in their CRM
✓ Built in (Step 2)
Ownership
N/A
✗ Subscription forever
✓ Code & data are yours
03 · RETURN ON INVESTMENT

The break-even, in weeks.

CUMULATIVE VALUE → WEEKS → Break-even (illustrative) Step 1 investment Time reclaimed W0 W6 W16 W26
ASSUMPTIONS
Step 1 investment$11,000
Full project$27,740
Reporting time reclaimed~20–40 h/wk
Blended value of that timevalidate together
Break-evenillustrative — set together

Our estimate — to validate with you — is that 20–40 hours a week of agent and manager time goes to writing, re-writing, and reconciling WhatsApp reports instead of selling. Recover even a fraction of it and the system pays for itself quickly — before counting the deal context that currently never reaches the CRM. The curve above is drawn against Step 1 alone; the full $27,740 project is measured against that reclaimed time plus reporting you can defend. And that second half carries its own arithmetic: accurate, live reporting to the developers who fund your marketing is what protects that funding — one lost developer cheque dwarfs the cost of this project.

04 · THE COST OF THE STATUS QUO

Every week on WhatsApp costs more than the system.

The cost of staying on WhatsApp validated on our call
Lost selling timeAgents + managers writing and reconciling reports instead of working deals — ~20–40 h/wk across the teams.
weekly, ongoing
Deal context that never reaches the CRMClient notes written in WhatsApp stay there — pipeline and handover context leaks away daily.
UNTRACKED
No accountability trailWhen a task is done it disappears — no history, no completion trend, no way to coach to the data.
structural
Result you manage blind, daily
~28%

of a rep's time is actually spent selling. The rest is absorbed by admin and reporting. (Salesforce, State of Sales)

$2.4B→$6.5B

sales performance management software market, 2023 → 2030 — this category exists because activity visibility pays. (Grand View Research)

$9K–$30K+

commission per side on a typical Punta Pacifica condo sale. One deal recovered through better follow-up visibility covers Step 1 outright; a couple more cover the whole project.

05 · TERMS, GUARANTEES & ASSUMPTIONS

Terms & risk reduction.

Validity

This proposal is valid for 30 days from the date of issue.

Payment terms

Step 1 fixed fee: 50% upfront, 50% at launch. Step 2 fixed fee: 50% at Step 2 kickoff — invoiced only after you accept Step 1 — and 50% at launch. Roadmap items are scoped and quoted separately when reached.

Intellectual property

Code, schema, data, and configuration are the property of Punta Pacifica Realty on delivery. Detail on page 2.

Deductible investment

Positioned as a business investment for the owning entity. Confirm tax treatment with your accountant.

Running costs

Hosting (~$0–25/mo) and AI usage (~$30–100/mo — transcription, contact matching, report generation) are billed directly to your own accounts at cost, with no Growthsquare markup. No recurring fee at signature.

Guarantee

Corrections at no charge for 60 days following each step's launch. Optional support & maintenance introduced once the system is live and stable.

The question isn't if. It's when. Let's start Step 1.

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